Blog

Your resource for PIM best practices, ACES & PIES updates, and digital growth strategies.

2024 Laws and Regulation Changes that may Affect the Automotive Aftermarket

Learn about key 2024 legislative shifts impacting the automotive aftermarket, especially with the new push for electric and hybrid vehicles as outlined by the EPA’s stringent emissions standards. As these regulations phase in, aftermarket businesses will have to adapt to keep up with the competition and increase consumer confidence in their brands. 

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The Importance of PIM for Aftermarket Brands: A Key to Success

In the competitive automotive aftermarket, a Product Information Management (PIM) system is essential, ensuring accuracy and consistency within existing systems and addressing industry challenges such as handling ACES and PIES data. By adopting a PIM tailored for the automotive aftermarket, brands can significantly improve data management, enhance customer experience, and accelerate growth.

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Elevating the Customer Experience with Personalization

When it comes to vehicle customization, access to good data is crucial for aftermarket brands aiming to enhance the customer experience through personalization. With around 60 million vehicle owners opting to modify their cars, a deep understanding of customer preferences and behaviors—powered by robust data—is essential for delivering personalized solutions quickly and effectively.

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