Blog

Your resource for PIM best practices, ACES & PIES updates, and digital growth strategies.

The 2024 SEMA Show News Round-Up

SEMA 2024 is just around the corner, packed with must-see events from adrenaline-fueled motorsport activations to exclusive after-hours parties and the prestigious Industry Awards. Highlights include Shell’s Performance Unbound demos, the OPTIMA Invitational, concerts with the Goo Goo Dolls, and more. Don’t miss out on all that SEMA has to offer this year!

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SEMA 2024: Your Ultimate Guide

SEMA 2024 promises to be the biggest yet, with 140,000+ attendees, innovative products, and ample networking. Our guide covers key highlights, new features, and expert tips to maximize your experience—whether you’re a first-timer or a seasoned pro. Don’t miss out on what’s new this year!

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Best Practices: Visual Asset Management for Automotive Parts

Boost your automotive parts sales with these actionable tips on Visual Asset Management. Implement high-quality images to increase conversion rates by 67%, and use metadata and tagging to enhance searchability. Organize and store your visual content systematically to ensure consistency, improve customer trust, and drive higher sales.

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Preparing for Amazon Prime Day: Strategies for Automotive Parts Sellers

Amazon Prime Day is a golden opportunity for automotive parts sellers to boost sales and visibility. To maximize success, prepare early by optimizing your product listings, managing inventory, and leveraging Amazon’s advertising tools. Utilize Lightning Deals, Coupons, and Sponsored Products to enhance your listings’ visibility, and ensure they are rich in detailed descriptions, high-quality images, and relevant keywords to attract and convert aftermarket part customers effectively.

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